Marketing

DFC: Marketing — Cannes LIONS 2027

· · Cannes, France

SponsorsFightsRefereesVideosPhotos
RSVP

The Fight Format

  • Each fight runs ~10 minutes
  • Opening arguments: 45 secs each
  • Rebuttal rounds: 15 secs each (6–8 rounds)
  • Refs call fouls (buzzer) anytime — 15 sec response each
  • Audience votes to decide the winner

Event Timeline

Coming soon!

‍

Sponsors

The companies backing this fight — and all the decision-makers in the room. Want in on the action? Reach out below.

Fights

Defending your ideas in front of a crowd of your peers. Educational and entertaining at the same time.

Fights TBD

Referees

They don't judge the debate — they call fouls. The audience decides the winner. All referees below officiate every fight at this event.

Refs TBD

Watch

Event videos here and fight videos on the fight pages

Photos

Mayhem captured for posterity

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